Destinations / New York City / Top Things to Do in New York City for Shoppers in SoHo
Top Things to Do in New York City for Shoppers in SoHo
1. Bloomingdale's SoHo
Downtown’s multi-level Bloomingdale’s anchors SoHo with designer edits, contemporary labels, beauty, shoes, and plenty of services—an easy one-stop to kick off or wrap up a shopping day.
✓ Why Go:
It blends big-brand breadth with curated style, plus on-site tailoring, beauty services, and a Visitors Savings Pass for out-of-towners.
✓ Best Time to Visit:
Weekdays right after opening (around 11 am) for calmer floors; avoid Saturday midafternoon.
✓ Insider Tip:
Grab a Visitors Savings Pass at Level 1, then treat yourself to a classic Forty Carrots froyo between rounds of browsing.
✓ What Visitors Say:
Shoppers praise selection and service; expect lively crowds around beauty counters on weekends.
2. Nike SoHo
A soaring, interactive flagship where you can browse the latest drops, customize styles, and test gear on in-store courts and treadmills.
✓ Why Go:
It’s the city’s sneaker playground—great for new releases, member perks, and hands-on try-before-you-buy experiences.
✓ Best Time to Visit:
Early weekday afternoons; release days draw lines and sellouts.
✓ Insider Tip:
Download the Nike app and enable Store Mode to check stock, call sizes to a fitting room, and speed up pickup.
✓ What Visitors Say:
Fans love the energy and interactive features; limited drops can mean queues and fast-moving inventory.
3. Uniqlo SoHo
The pioneering U.S. Uniqlo outpost is a neatly organized maze of wardrobe staples—from denim to Heattech—plus repairs and custom embroidery.
✓ Why Go:
Value-driven basics in every color, frequent collabs, and a Re.UNIQLO studio for alterations and mending make it perfect for practical pickups.
✓ Best Time to Visit:
Right at opening or later in the evening to avoid peak crowds.
✓ Insider Tip:
Bring items for the Re.UNIQLO Studio to repair or personalize with embroidery while you shop.
✓ What Visitors Say:
Praised for selection, sizes, and prices; weekends get crowded but lines move quickly.
4. Prada New York Broadway
Rem Koolhaas’s dramatic SoHo epicenter pairs architecture with fashion—think sweeping zebrawood curves framing runway collections and accessories.
✓ Why Go:
It’s a design landmark and a fashion destination in one, with womenswear, menswear, leather goods, and special services.
✓ Best Time to Visit:
Weekdays late afternoon when traffic dips and staff have more time for styling.
✓ Insider Tip:
Venture to the lower level to appreciate the store’s iconic wave architecture and ask about seasonal exclusives.
✓ What Visitors Say:
Guests call it gallery-like and inspiring; prices are luxury-level but service gets high marks.
5. Chanel New York City SoHo
A bright, polished boutique carrying fashion, fine jewelry, beauty, and eyewear—often quieter than uptown counterparts but just as glamorous.
✓ Why Go:
For coveted seasonal pieces and a refined shopping experience without the Midtown bustle.
✓ Best Time to Visit:
Weekday mornings; appointments help on busy weekends.
✓ Insider Tip:
If a bag or small leather good is sold out, join the local waitlist and browse beauty for giftable souvenirs.
✓ What Visitors Say:
Shoppers love the elegant vibe and attentive associates; expect short entry queues at peak times.
6. Acne Studios Greene Street
Scandinavian minimalism meets SoHo grandeur in Acne’s expansive flagship, stocked with signature denim, tailoring, and contemporary ready-to-wear.
✓ Why Go:
For impeccable jeans, directional silhouettes, and a beautifully merchandised space that’s great for trying full looks.
✓ Best Time to Visit:
Weekdays 11 am–1 pm for relaxed pacing and roomy fitting areas.
✓ Insider Tip:
Ask a stylist to walk you through denim fits and fabric weights; they’ll pull comparable cuts so you can dial in your perfect pair.
✓ What Visitors Say:
Consistently praised for knowledgeable staff and clean design; prices reflect premium quality.
7. The RealReal SoHo
A constantly refreshed showroom of authenticated luxury resale—handbags, watches, fine jewelry, and designer apparel at more attainable prices.
✓ Why Go:
It’s a sustainable treasure hunt with expert valuations and the chance to score unique, past-season pieces.
✓ Best Time to Visit:
Weekday mornings or early afternoon; inventory turns quickly after intake days.
✓ Insider Tip:
Favorite items in the app before you arrive and ask staff to pull them; jewelry and watches often have certificates on hand.
✓ What Visitors Say:
Thrill-of-the-find shopping; selection varies daily, so timing and flexibility pay off.
8. Warby Parker Greene St.
Part optical shop, part art gallery—this SoHo flagship offers eye exams, speedy adjustments, and rows of stylish frames under one roof.
✓ Why Go:
Fair pricing, quick service, and a fun try-on experience make it a practical yet design-forward stop during a shopping loop.
✓ Best Time to Visit:
Late mornings on weekdays for walk-in fittings and easier exam slots.
✓ Insider Tip:
Frames come with free lifetime adjustments—drop in for a tune-up anytime; bring your prescription to speed checkout.
✓ What Visitors Say:
Staff earns kudos for friendliness and fixes; weekends can mean brief waits.
9. MUJI SoHo
A calm, two-level haven of Japanese minimalism with smart storage, stationery, travel gear, and home goods—ideal for practical souvenirs.
✓ Why Go:
Affordable, well-made essentials and an embroidery station to personalize totes, tees, and pouches.
✓ Best Time to Visit:
Midweek late afternoon or evenings; holiday periods are busiest.
✓ Insider Tip:
Head to the aroma bar to sample essential oils, then customize a pouch with embroidery for a uniquely SoHo keepsake.
✓ What Visitors Say:
Fans love the tidy layout and soothing vibe; expect more foot traffic near gift-giving seasons.
10. Ladurée SoHo
An elegant patisserie and tea salon—with a leafy back garden—perfect for a mid-shop macaron flight, champagne, or a chic light lunch.
✓ Why Go:
It’s the quintessential SoHo reset: beautiful desserts, relaxed seating, and gift-ready macaron boxes to take home.
✓ Best Time to Visit:
Weekdays midafternoon; reserve or arrive early on weekends for the garden.
✓ Insider Tip:
Order a box of assorted macarons as a stylish souvenir; request garden seating in warm months for a peaceful pause.
✓ What Visitors Say:
Guests swoon over the ambiance and pastries; service can slow during peak brunch rush.